Amazon and Google Expertly using data to get ever closer to customers
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Get it written →10860Read Chapter 9 in Growth Champions then answer the following questions in no less than 500 words.
Both Amazon and Google are leaders in their respective fields however most don’t know that their core business can be described in one word…data. Discuss how each company has been innovative in their use of data compiled though their websites. Consider customer data, sales patterns, search patterns and location analysis as starting points.
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