DEVELOP THE BUSINESS MODEL We are in the Car Wash business in Texas. We have detected a place to enter the market, possible target customers, and used Porter’s Generic Model of Comp
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We are in the Car Wash business in Texas. We have detected a place to enter the market, possible target customers, and used Porter's Generic Model of Competition (1985) to position our business. Remember the wedding cake example? Here is where your creativity begins.
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