Create an email to preview your business/product idea to an investor.

Business Communications

Team: this step has two parts. Please be sure to address each one completely. Additionally, please be mindful of your new communication plan, which you would have completed in STEP 6 based on the resolution plan created for any instances of communication conflict you experienced in the preceding Modules.

The two parts include:

Persuasive email

Commercial video

 You will complete each of these parts separately, but then collaborate to decide which ones to use going forward and why. Be sure your discussion is clear and your summarizer replies with the team’s decisions. Here is a breakdown of what to accomplish in each of the two parts.

Part 1 (+5)

Persuasive Email

Create an email to preview your business/product idea to an investor. Be sure to use the persuasive characteristics explored in this Module’s Introduction and Lesson. Also, the email must be use proper format and include relevant content. Read/Review these three resources prior to starting your message.

How to Format a Professional Email Message (Links to an external site.)

How to Write a Formal Email (Links to an external site.)

How to Write an Email to an Investor (Links to an external site.)

 Share your email as a reply to your team thread; then, in your collaboration with your teammates to decide on the best email to use, explain:

How your email demonstrates effective formatting

Why email is a good choice for the message you’ve written

 Part 2 (+5)

Commercial Video

This is a fun part, so let your creativity take over! In this step you will each create a promotional video for your product or service. Keep in mind that your video is the “commercial” for your product or service. Remember to employ the characteristics of effective persuasion you learned about in this Module’s Introduction and Lesson. Think about how you can convince the audience they need your product or service by showing how it benefits them. 

View/Review these two resources before you begin:

8 Steps to Creating a Promotional Video (Links to an external site.)

Promo Videos: What Really Matters (with Examples) (Links to an external site.)

 If you are familiar with a video maker, such as on YouTube, you may use it. If not, try using one or more of the resources from 8 Free Resources For You to Make an Online Video Easily (Links to an external site.). Share your video or the link to your video as a reply to this team thread. As you decide which video to use going forward, discuss which team member’s video – or which parts of each video – are the most effective and persuasive representations of your business and why.