What does EW want from its customer relationships?
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*Create a 2 page executive summary that reports major findings to Dwight that you have discovered.
*What does EW want from its customer relationships?
*How can EW make the most of its US long distance customers?
*How will it differ from cultivating international customers? (Hint: be sure to address language and culture)
*Look specifically at Japan and South Korea what kinds of considerations do you think influence EW’s relationship with these customers? (See attachment Japan and Korea)
How to write an executive summary.
Executive summaries should include the following components:
An explanation of why the research was performed
The results that the research yielded
Proposed suggestions for how management or leadership should best alter strategies based on the findings of research
They should be concise and detailed statements of the major points to be made by reading the report.
***APA in-text citations with a reference list using only the reference provided in the attached documents.
Part 2
*Select 5 techniques that are the best ways to build long-distance customer relationships and justify your reasons for selecting them.
*Identifies the steps you would take to help long-distance customers to solve their problems.
*APA in-text citations with a reference list using only the reference provided in the attached documents.
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