Identify key players (e.g., customer groups, supplier companies, major organizations) that Tesla deals with in its operation and, from the marketing perspective, describe what Tesla
Q1)Identify key players (e.g., customer groups, supplier companies, major organizations) that Tesla
deals with in its operation and, from the marketing perspective, describe what Tesla exchanges with
each of the key players in order to make money in its business.
MKT 4800 Fall 2022
Tesla: Answer Form
Student Name:
Grading Criteria
1) This assignment requires formal business writing. Your writing tone should be formal.
2) All sentences must be complete. Bullet points are not acceptable.
3) Use proper grammar.
4) You must use your own words in your answers. Do not copy and paste sentences from the textbook case or the assigned articles.
5) The majority of your grade will be based on correctness and quality. Regarding quality, an answer with fewer than four (4) lines on computer viewing (not on smartphone viewing) will be considered as a poor-quality answer.
|
Q1) Identify key players (e.g., customer groups, supplier companies, major organizations) that Tesla deals with in its operation and, from the marketing perspective, describe what Tesla exchanges with each of the key players in order to make money in its business. |
|
Q2) What are the three (3) strengths in Tesla’s product strategy? [Visit www.tesla.com to browse specifics of Tesla car models. Your answers must be related to Tesla cars. Do not mention non-car products, accessories, or merchandise that Tesla sells on its website.] |
|
Strength 1: Strength 2: Strength 3: |
|
Q3) What are the (a) advantages and (b) disadvantages of Tesla’s distribution strategy, compared with that of other car manufacturers (e.g., GM, Ford)? |
|
(a) |
|
Q4) Why has Tesla been successful with its “no-advertising” promotion strategy in the auto industry, where typically advertising drives consumers’ attention and actual sales? |
|
Q5) What are the two (2) major similarities between Tesla and Apple? [Your answers must be directly related to marketing.] |
|
Similarity 1: Similarity 2: |
|
Q6) What are the two (2) biggest challenges that Tesla will face in the next 10 years? How should Tesla address those challenges? [Your answers must be directly related to marketing.] |
|
Challenge 1: Challenge 2: |
Collepals.com Plagiarism Free Papers
Are you looking for custom essay writing service or even dissertation writing services? Just request for our write my paper service, and we'll match you with the best essay writer in your subject! With an exceptional team of professional academic experts in a wide range of subjects, we can guarantee you an unrivaled quality of custom-written papers.
Get ZERO PLAGIARISM, HUMAN WRITTEN ESSAYS
Why Hire Collepals.com writers to do your paper?
Quality- We are experienced and have access to ample research materials.
We write plagiarism Free Content
Confidential- We never share or sell your personal information to third parties.
Support-Chat with us today! We are always waiting to answer all your questions.
