Organizational Purpose and Business Strategy
WMBA-6990B-4/WMBA-6990-4/MGMT-6990
WMBA6990 Sustainable Business Practices and Strategies
Week 3 Discussion
Organizational Purpose and Business Strategy
Why might an organization strive to have a purpose-driven mission? Some might argue that businesses handle this concept in a superficial manner, only stating their mission in order to fabricate a reputation and generate more sales. Others might point to a more altruistic purpose, feeling that life is about more than money and profits, that at the end of the day people want to make a difference in the world, and that these human tendencies of seeking the greater good can translate into business. Although it may not always be possible to know the true intentions of every organization, it is much easier to look toward their actions and make a judgment call on whether they are “living out” their mission. In this Discussion, you will find an organization that claims to have a strong purpose-driven mission and analyze how it puts words into action.
To prepare for this Discussion:
Consider an organization with which you are familiar or that you have located through research that has a strong, purpose-driven mission. Think about how the organization’s commitment to that purpose is reflected in its business practices. Also consider the possible strategy behind its actions (i.e., statement of its mission, practices that reflection that mission).
By Day 3
Post your analysis of how an organization’s purpose impacts its business strategy, to include the following:
Identify an organization that has a strong purpose-driven mission. Include a brief description of the organization and the purpose that drives its mission.
Provide specific details that demonstrate how the organization “lives out” its mission.
Interpret what the organization’s strategy might be, based on its business practices and the statement of its mission. Note: This isn’t necessarily about you having the “right answer.” The point of this is to use evidence to support your analysis.
Refer to the Week 3 Discussion Rubric for specific grading elements and criteria. Your Instructor will use this grading rubric to assess your work.
Read some of your colleagues’ postings.
By Day 5
Respond to two or more of your colleagues’ posts in one or more of the following ways:
Ask a question about the organization your colleague identified as having a strong purpose-driven mission.
Relate one or more examples of how your selected organization “lives out” its mission to the examples your colleague provided.
Share an additional or alternate perspective on your colleague’s interpretation of their selected organization’s strategy.
Return to this Discussion in a few days to read the responses to your initial posting. Note what you have learned or any insights you have gained as a result of the comments your colleagues made.
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