You work for SunRize, an organic sports dr
You work for SunRize, an organic sports drink company, and you have been asked to do a competitive analysis to see where your company’s product compares to Gatorade sports drinks.
Based on your findings write a 1 page (minimum) comparing the competitors that you researched. Be sure to appropriately cite your sources of information.
Retail Environment Analysis
Name:
· You work for SunRize, an organic sports drink company, and you have been asked to do a competitive analysis to see where your company’s product compares to Gatorade sports drinks.
Fill out the chart below for three competitors:
|
Competitor #1 ___________________ |
Competitor #2 ___________________ |
Competitor #3 ___________________ |
|
Overview |
Overview |
Overview |
|
Vison/Strategy |
Vison/Strategy |
Vison/Strategy |
|
Mission Statement |
Mission Statement |
Mission Statement |
|
Additional Value |
Additional Value |
Additional Value |
|
Target Market |
Target Market |
Target Market |
|
Total Sales (in millions) |
Total Sales (in millions) |
Total Sales (in millions) |
|
Additional Details |
Additional Details |
Additional Details |
Retail Environment Analysis. Provided by: Lumen Learning. License: CC BY: Attribution
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