Surveys are a staple for many social researchers. Quantitative survey methods provide researchers with a unique set of benefits.
Payne SOCI 60 Fall 2021 Assignment #2 300 pts. Due Friday, November 12th
Please use 12pt. Times New Roman font and please use double space. Please remember to insert page
numbers and a header with your full name as well as our course title (SOCI 60).
Part One: Identifications. 10 pts x 15 IDs = 150 pts.
For each of the concepts below, please provide a concise definition describing what the term means. Please also provide an example from our course materials (readings, lectures, slides)
that provide an illustration/demonstrate the significance of each concept. Please aim for approximately 2-3 sentences per identification (including an example).
1) Group Think
2) Saturation
3) Independent Variable
4) Hypothesis
5) Census
6) Response Rate
7) Response Categories
8) Sampling Frame
9) Probability Sampling
10) Generalizability
11) Frequencies/Frequency Distributions
12) Secondary Data
13) Critical Methodology
14) Selective Coding
15) Negative Cases
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Payne SOCI 60 Fall 2021 Assignment #2 300 pts. Due Friday November 12th
Part Two: Short Answer. 75 pts./prompt = 130 pts. total
Please craft a thoughtful response to each of the following two short-answer prompts.
Aim for approximately 2 paragraphs (approx. 300 words) per answer.
Please be sure to include one specific example from our course materials that help illustrate or provide evidence for each short answer response (two examples total).
1.) Surveys are a staple for many social researchers. Quantitative survey methods provide researchers with a unique set of benefits. As with any research method, surveys also have their distinct limitations.
First, please discuss the kinds of research questions that are most appropriately answered using quantitative survey methods. What information [data] can a researcher gather and analyze via surveys? What kinds of data or findings are not available to researchers using survey methods? What does bias look like in survey research? What steps do researchers using survey methods take to achieve objectivity in their study? [Hint: it may be helpful here to consider sampling methods, as well as the construction of questions and response categories.] Next, please reflect on the process of constructing a survey questionnaire and the subsequent process of collecting and analyzing survey data.
What steps do researchers using survey methods take during the conceptualization stage? What steps do they taken during the operationalization stage? When we aim to test a hypothesis, what is the relationship between an independent variable (IV) and a dependent variable (DV)? What does it
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Payne SOCI 60 Fall 2021 Assignment #2 300 pts. Due Friday November 12th
mean to find a “negative” relationship between the IV and DV? A “positive”
relationship?
What does it mean to say that survey results are reliable? What does it mean
to say that survey results are valid?
Please remember to include an example from course materials as you
answer.
2.) Content analysis – quantitative, qualitative, or a mix of both – is a powerhouse method
used by social researchers who investigate the explicit/overt as well as implicit/subtle
meanings, messages, norms, portrayals, and/or comparative historical expressions
embedded in textual, visual, and audiovisual documents.
First, please compare and contrast quantitative and qualitative approaches to
content analysis. What similarities do quantitative and qualitative content
analysis share? What differences exist between quantitative and qualitative
content analysis? [Hint: it may be helpful here to consider sampling methods,
construction of measurement instruments, and analysis of data].
Then, please reflect on critical methodological frameworks. What are the
distinguishing characteristics of critical methodological frameworks? What
does objectivity mean in the context of critical methodological frameworks?
[Hint: it may be helpful here to consider the interpretivist and positivist
methodologies we have discussed as helpful contrast/comparisons].
Why might someone conducting content analysis decide to use a critical
methodological framework to guide their research?
Please remember to include an example from course materials as you
answer.
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