What type of culture enabled Disney to be so successful?
Please make sure to read the two cases about Disney before you answer the below
questions.such as finance.yahoo.com, morningstar.com or Wall Street Journal
et
All questions should be answered using specific examples from the case study and specific
material learned.
1. Disney’s culture contributed greatly to their nearly 100 years of global success. What
type of culture enabled Disney to be so successful? What did they do to specifically
communicate and perpetuate their culture throughout the company? Disney also
acquired many companies over the years. How did they address culture issues when
acquiring these new companies?
2. Disney’s strategy enabled it to become a multinational mass media and entertainment
company. What type of strategy has Disney used to enable its success? What specific
actions did Disney take to enact this strategy?
3. The Disney Company experienced a number of incidents regarding employees
engaging in sexual harassment and yet did not make consistent decisions about these
incidents and employees when it was brought to their attention. Apply what you have
learned about decision making to discuss how Disney should make decisions about
ethical issues in the future.
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