BUS 770a Business Research Methods? ? Course Learning Assessment 2 (Presentation) – Please see the rubrics for grading criteria. In addition to your CLA 2 report, please prepare
i only need PowerPoint presentations
Course Learning Assessment 2 (Presentation) – Please see the rubrics for grading criteria.
In addition to your CLA 2 report, please prepare a professional PowerPoint presentation summarizing your findings for CLA 2. The presentation will consist of your major findings, analysis, and recommendations in a concise presentation of 12 slides (minimum). You should use content from your report as material for your PowerPoint presentation.
Students will present their PowerPoint during the last week of class in either the On-Campus Class Session or the online Virtual Class Session, as determined by the professor. Presentations should not exceed 20 minutes.
Important Note: Final presentation will be conducted in an open session. Students from other classes and/or other professors may participate to familiarize themselves with your topic of research.
This is only for your reference
Assignments to complete this week:
- Reading: Business Research Methods
- Chapter 21: Univariate Statistical Analysis
- Chapter 22: Bivariate Statistical Analysis: Differences Between Two Variables
- Submit Course Learning Assessment #2 by Sunday at 11:59 p.m
- Course Learning Assessment #2 Presentation due in class
Course Learning Assessment 2 – Please see the rubrics for grading criteria.
Create the first draft of your prospectus. Write a 4 to 6-page paper in APA format that will provide a background on your topic of research (Introduction) and include a section titled “Problem Statement”. Next, define the “Purpose of the Study” and clearly identify your research questions. Add another section, titled “Nature of the Study” and explain key methodological considerations, including type and the design of your proposed research.
You will need to properly define your proposed method of data collection, including any sampling considerations. If data is collected through a survey, identify the desired sample size and discuss the survey instrument (including issues related to reliability and validity of your survey.) For archival data, identify sources of data. Finally, provide definitions for all variables that will be used in your study.
Textbooks
Zikmund, W. G., Babin, B. J., Carr, J. C., Griffin, M. (2013). Business research methods (9th ed.). Cengage Learning
Print ISBN: 978-1111826949
eText ISBN: 978-1285401188
1
Course Learning Objectives (CLOs) |
Program Learning Objectives |
1. Understand the difference between basic and applied business research and how research contributes to business success. Compare research methodology and differentiate among the types of reasoning in research design. Explain significance of research questions and their relationship to other components of design. Compare and contrast the basic attributes of qualitative and quantitative methods. |
1, 4, 5, 7, 8 |
0. Evaluate how a literature review is used to focus on a problem. Compare and contrast between populations, samples, and participants. Interpret the relationship between sampling techniques and research questions. Understanding considerations in determining ideal sample size. |
1, 4, 5, 7, 8 |
0. Perform a basic assessment of reliability and validity. Compare conceptual and practical differences between the quantitative and qualitative aspects of reliability and validity. Compare and contrast different types of instruments and the different methods of data collection and measurement, including observational methods. |
4, 5, 7, 8 |
0. Evaluate differences between independent, dependent, mediator, moderator, and confounding variables and assess the limitations of experimental and non-experimental research designs, the components of causality, defining attributes of single-subject, longitudinal, pre-experimental, quasi-experimental, and true experimental designs. |
1, 4, 5, 7, 8 |
0. Determine the various types of data and levels of measurement and appropriate analysis techniques for the different types of data. Explain the difference between descriptive and inferential statistics. Interpret hypotheses, null hypothesis testing, probability, statistical significance, alpha and p values and their application in hypothesis testing, standard error of the mean and sampling error; threats of researcher bias and reactivity. |
1, 4, 5, 6, 7, 8 |
0. Determine evaluation, and how it relates to the basic rules for writing theses, dissertations, and reports. |
1, 4, 5, 7, 8 |
0. Determine the key components and differences between qualitative research approaches, including ethnography, phenomenology, grounded theory, critical theory, case study, narrative inquiry, content analysis, and historical analysis. |
1, 2, 3, 5, 7, 8 |
0. Understand the difference between the methods of data collection and data coding using human subjects; including surveys, open-ended and closed-ended questions, direct interviews, and focus groups. Determine why the issues related to research using human participants is important to institutional review boards. |
1, 2, 3, 5, 7, 8 |
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