Imagine you work for a travel agency.
Imagine you work for a travel agency. Your boss has asked you to propose a sport tourist vacation for the travel agency to provide to potential customers. Your boss provides you a budget figure and a “type” of trip. (The spreadsheet below includes the names of each person in the class with their budget figure and “type” of trip. The type of trip is one of the 3 categories of Sport Tourism dicussed in Chp 11 – Active, Event, Nostalgia). You have been assigned Nostalgia with a $10,000 budget.
Each student will prepare a business, marketing proposal to present the his/her boss. Each student should decide on a theme for the proposal, collect information pertaining to the elements of the vacation, Including exact costs, and prepare a professional “portfolio” of their proposed vacation with the intention of using the presentation to “sell” the trip package. The trip should be for 1 or 2 people. Your budget figures and # of people should be clearly stated. Within the PPT you should properly reference 3 key terms/concepts from Chapter 11 Sport Tourism. The keywords should be in bold, cited via APA format, and incorporated in the appropriate context per their definitions/meanings. Within the PPT you should include an excel spreadsheet detailing exact expenses for every single item (include an image of the excel spreadsheet OR a hyperlink to the excel spreadsheet). Screen shots and/or hyperlinks should be provided for Every expense. Remember, this is a business, marketing proposal. Your boss wants to see exact costs not estimates (i.e. the exact cost of a hamburger at a specific restaurant; the exact cost of a tank of gas, in the exact location you will fill the tank for a specific type of car).
Content:The portfolio should be in the form a PPT or prezi file, google slides, or website. You do not have to narrate the PPT. It should include a theme song (include hyperlink to song on the first slide the of the PPT – use radio edit version if needed), images, hyperlinks, screenshots, and evidence of your research. BE AS DETAILED AS POSSIBLE. You must spend ALL of your money (no more, no less) – your spreadsheet needs to depict this clearly. No “free” tickets; no free lodging. You must start from one of the following cities – Los Angeles, CA; Atlanta, GA, New York City, NY, London, England. You must travel a minimum of 50 miles from your starting point and you must end where you begin. Be creative. Elements to consider:
- Transportation (tips; baggage check fees, tolls; gas)
- Meals (tips, tax)
- Lodging (is breakfast included or not?)
- Ticket cost
- Equipment rental (skiing, camping)
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