Case study: British Airways.

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1- No plagiarism, no match please.

2-You can find the instructions inside the doc

3- Please write a paper in the document

4- Write a report on whatever you use to research and what you write in a different document because we will discuss it separately in class

Write at least 8- references using the APA style.

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Put the in-text quote in each.

Additions within the document.

Implementation of total quality management Case study: British Airways.

This paper examines how the new concept of total quality management was implemented by the British Airways airline as one of the first companies that have applied such a program.

Read the case study thoughtfully and answer the following questions:

1. In the case study, the author demonstrated three views to define the total quality management. Briefly, explain these views and discuss its applicability in today’s organizations? (03 Marks) (250 – 300 words)

Based on what have learned about total quality management concepts and strategic planning ( Chapter 3 , 5 ) :

2. Analyze the British Airways company`s strategic objectives. ( 03 Marks) (100 -150 words )

3. Do you think that these objectives will help the company to survive on the global market and outperforms its competitors? ( 03 Marks) (100 -150 words )

4. According to the TQM program steps applied in the British airways company, everyone’s` commitment appears to be essential. To which extent do you think this is true and why? ( 03 Marks ) ( 150 – 200 words )

5. Discuss the results provided in Table 1, and evaluate the company performance after conducting the TQM program? ( 03 Marks ) ( 150 – 200 words )

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