Public Health clinic for maternal mental health
- In order to prepare your public health business plan, you will need to complete assigned readings through your required textbook:
- Orton, S. N., Menkens, A. J., & Santos, P. (2011). Public health business planning: A practical guide. Jones & Bartlett Learning.
Write an introduction to your paper, but do not use “Introduction” as a heading in accordance with the rules put forth in the Publication manual of the American Psychological Association.
- Introduction to the purpose of the public health business plan to demonstrate the use of budgetary and resource management skills to build a business acumen for public health practice
- Description of the proposed public health business from a social marketing and target analysis perspective including identified partnerships and potential collaboration points
- Presentation of proposed operations management including implementation plan and timeline
- Presentation of proposed budgetary and resource management plans including proposed fiscal, human, and information resources
- Discussion of public health business planned evaluation, quality improvement, and sustainability
- Conclusion
- When introducing the public health business plan, be sure to identify the purpose of the plan in demonstrating the use of budgetary and resource management skills to build a business acumen for public health practice.
- When describing the proposed public health business, be certain to address social marketing and target analysis aspects of the proposal as well as identified partnerships and potential collaboration points.
- When presenting proposed operations for the public health business plan, be certain to include a three-year operations timetable (may use GANTT or PERT chart).
- When presenting proposed financials for the public health business plan, be certain to include a three-year budget that includes consideration of fiscal, human, and information resources.
- When discussing the public health business plans for evaluation, quality improvement (QI), and sustainability, be certain to address potential exit strategy.
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