Music Marketing / Assignment 4: Physical Distribution
Please read the assignment instructions carefully and make sure you complete all aspects of this assignment before submitting your work.
Watch this video of John Strohm of Rounder Records discuss his thoughts on physical distribution in the digital era.
Taking into consideration what we’ve covered in this lesson plus what John Strohm discussed in the video above, please answer the following questions.
Part 1:
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What are three pros and three cons of physical distribution as compared to digital distribution?
Part 2:
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Even though digital streaming is the prominent means of music consumption, why (or why not) is physical distribution still an important means of selling your music?
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What type of artist do you think benefits the most from physical distribution?
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