Business administration import and export course

A real business which is existing in canada ( any) 
The steps to follow are:
Select an organization, product or service and international target market. Complete secondary research to gather information on potential market entry strategies, laws, cultural trends/attitudes, barriers and other key considerations when exporting the selected product or service to the selected target market. Selectamarketentrystrategyanddeterminehowitwillbeimplemented. Followthestepsindicatedinwhattoinclude
Remember that these projects are your opportunity to demonstrate learning, understanding and retention of international trade concepts.
What to include:
o Organizational Profile: Detail information about the organization (real or fictional), including its history, location, mission, goals and values, as well as other relevant background information such as size, key products/services, experience in international markets and in the selected market (if applicable).
o Business strategy: Describe the organizations current position and its competitive advantage. Describe how the company is planning to achieve the goals and objectives to remain competitive.
o Target Market and Environmental Scan: Describe the political, economic, socio-cultural, legal and cultural factors within the target market that will have an impact on the companys ability to do business there.
o Market Entry and Marketing Strategy: Detail the strategy to be used by the business to enter the chosen market. Describe the customers being targeted by the company and explain how the organization will connect with them.

o Legal aspects to be considered. Which types of law will affect the company depending in the country chosen (Source of law, International Law, International Treaties, International Trade Agreements)
o Ethical considerations: Is the company sociable responsible? If yes, why?
o Culture: How is the culture of the chosen country? Is there cultural
distance and orientations? (Hofstede or Meyers model)
o Conclusion and Recommendation: Tie the information together in a
logical manner.