Professional Writing Discussion Posts

You are expected to make an initial post responding to the instructors question(s). Specific instructions are provided for each discussion below. Please write a couple substantial paragraphs as a discussion post that answers the discussion questions/prompt. Make sure to cite evidence from the course textbook as instructed in the discussion prompt in order to support and/or illustrate your main ideas (page numbers only are fine).

Part One: Logos, Ethos, Pathos

Describe situations where you have had to use all of the persuasive elements: logos, ethos, and pathos. The situations can be verbal or written, formal or informal, but you should clearly define each term and show how each three elements were used.

Part Two: Persuasion Using AIDA

Describe a situation where you could have (or did) use AIDA (attention, interest, desire, and action) to persuade someone to do or believe something. It can be verbal or written, formal or informal, but it must apply each principle accurately.

Class Materials:

Chapter 9 in the Textbook

How to use rhetoric to get what you want – Camille A. Langston: https://www.youtube.com/watch?v=3klMM9BkW5o

How To Write A Letter Of Persuasion: https://www.youtube.com/watch?v=b3rwXOfUBa8

How To Use the AIDA Formula For Writing Salesletters: https://www.youtube.com/watch?v=mA-Z_gHmUX0

Writing persuasive request letters: business letter format, tips and samples: https://www.ablebits.com/office-addins-blog/2014/04/04/request-letters-format-samples/

Textbook:

MacRae, P. (2016). Business and professional writing: A basic guide for Americans. Broadview Press. ISBN: 978-1-5548-1331-5

To find online textbook you can use either of these sites:

https://www.google.com/books/edition/_/VnCqDwAAQBAJ?hl=en&gbpv=1

https://www.perlego.com/home