Please refer to textbook ( the page numbers she uses do not match the online textbook version so please find the

Please refer to textbook ( the page numbers she uses do not match the online textbook version so please find the correct pages, if help is need please let me know): 

Hayes:

http://196.43.128.20/xmlui/bitstream/handle/20.500.12383/1111/THE%20theory%20and%20practice%20of%20change%20management%20%28%20PDFDrive%20%29.pdf?sequence=1&isAllowed=y

Norhouse:

https://studydaddy.com/attachment/146554/Peter_G._Northouse_Leadership__Theory_and_Practiz-lib.org.pdf

Introduction to the Activity

Change elicits both mental and emotional resistance to change. Effective change leaders embrace quality communication as a method to help manage the negative mental and emotional perceptions surrounding change. If the features of communication networks is understood and incorporated into a plan for change, there is a higher likelihood of managing these perceptions effectively.

Consider the Following:

Using the failed change initiative that you discussed in Module 1 Discussion Forum 1, do the following:

• Evaluate the communication directionality, role, content, and channel.
• Identify the communication strategy used.
• Discuss the interpersonal effects on the quality of the communication.
• At this point, you have identified multiple points of failure in the communication plan used. Now, create a new communication plan using your knowledge from this module.
• Identify why and how this new plan would have increased the sense of urgency that employees had about the change.
• Finish your post with a discussion of how this new communication plan would motivate employees to engage in the process of change in a way that would have helped the change be successful.