With the objective to convert 25,000 small businesses that are current Instagram Business advertisers to usi
With the objective to convert 25,000 small businesses that are current Instagram Business advertisers to using InstagramStories in a six month campaign plan. Your challenge is to create a direct and digital marketing strategy to achieve the above objective with a total marketing budget of £155,000.
We would like you to create a campaign plan that utilises key on and offline channels to convert 25,000 current Instagram business users in the UK. Your campaign must have a clear creative idea and be data driven (including a clear way to measure progress and impact). Please also consider the implications of the recent GDPR legislation in the UK.
Note – I have attached a FAQ for the module and an example that should help you understand the assignment better. However, I need better work than the exemplar.
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