You have been asked to present your data findings and decision-making modeling to the leadership panel
Scenario
You have been asked to present your data findings and decision-making modeling to the leadership panel for feedback prior to the stakeholder meeting presentation. The panel wants to preview the charts and graphs that will be included in your presentation based on the research you have conducted. They would like to see how you will use the data to inform your recommendation, and how you will tell the story of that data.
Directions
Part 1: Using the research gathered in Project One, provide a visualization for each of the following, then summarize what the data is showing:
1. The current state of the U.S. automotive manufacturing industry
1. Sales by fuel type (electric, hybrid, gas)
2. Current automotive industry trends
1. The trend toward different types of motors for the vehicles being made and sold, such as electric and hybrid
2. Trends in customer demands such as vehicle color, extra features, and styles
3. Trends in the body types of vehicles sold (SUVs, trucks, sedans)
3. Trends in the new industry
1. Expected growth areas
2. Sales by type of products or services offered
3. Trends in customer demands
Then, provide a summary of all of the data visualized.
1. Summarize the collective data about both industries as a whole.
2. Determine what the data is not telling you about the new industry.
Part 2: Analyze three decision making models and select the one model that is best suited for making your decision.
1. Analyze and provide an overview of the following three models and select one for use. Resources are listed in the Supporting Materials section.
1. The Rational Model
2. The Intuitive Model
3. The Recognition-Primed Model
2. Explain your choice of decision-making model.
1. Why does your selection make the most sense for this project?
What to Submit
To complete this project, you must submit a PowerPoint presentation of 12 to 15 slides with speaker notes. Sources should be cited according to APA style.
Instructions for Project Two, Part 1
1. Presents graphs and charts describing the current state of and emerging trends within both the automotive manufacturing industry and the new industry.
2. Discusses what each graph or chart tells us about these industries.
3. Summarizes the collective data about both industries as a whole and what the data in the charts and graphs does and does not tell us about these industries and the problem you are trying to solve through diversification.
Creating Your Presentation
In this project, you will use the writing templates in the webtext to create a first draft of your PowerPoint presentation. This first draft will include the title and speaker notes for each slide. You will also add on-screen text for slides without data visualizations.
Templates will guide you through the process of creating one introductory slide, ten data visualizations slides, and two slides that draw connections between the data visualizations and your recommendations.
You will then download the presentation. In Microsoft PowerPoint, you’ll add your charts and graphs, consider whether to include additional on-screen text, apply a theme, and edit the presentation to create a professional look and feel.
Using Speaker Notes
You will then download the presentation. In Microsoft PowerPoint, you’ll add your charts and graphs, consider whether to include additional on-screen text, apply a theme, and edit the presentation to create a professional look and feel.
Project Two, Part 1
Slide 1: Title/Introduction
First, create a title for your presentation and add notes about what you’ll say out loud when this slide appears. Your name will appear below the presentation title when you download your PowerPoint
Create a title
Enter a title for your presentation.
Add your speaker notes
In this space, draft speaker notes for your introductory slide (the slide where your presentation title and name will appear). Answer these questions: Why are you making this presentation? What do you hope to accomplish?
Slide 2: Sales by Region—Auto Industry
For example, looking at the chart or graph, does one region clearly dominate sales? If so, do you want to emphasize that in the title? Is this dominance potentially problematic due to new state-level regulations? If so, you might describe the new regulations in the speaker notes. If no region dominates, describe that trend in the speaker notes and its consequences for the industry or your proposal.
Create a title
Enter a title for this slide. You can use a general title, such as “Sales by Region,” or highlight the main trend—for example, “Midwest Leads in New Car Sales.”
slide 2: Sales by Region—Auto Industry
In Slide 2, you will tell the story of your data visualization on sales by region. Start by finding the graph or chart you want to use on this slide. Then consider what is the main point that you want to emphasize about this visualization.
For example, looking at the chart or graph, does one region clearly dominate sales? If so, do you want to emphasize that in the title? Is this dominance potentially problematic due to new state-level regulations? If so, you might describe the new regulations in the speaker notes. If no region dominates, describe that trend in the speaker notes and its consequences for the industry or your proposal.
Create a title
Enter a title for this slide. You can use a general title, such as “Sales by Region,” or highlight the main trend—for example, “Midwest Leads in New Car Sales.”
Add your speaker notes
In this space, describe the important information that you want to communicate to the stakeholders about the visual you’ll put on this slide.
Now use the following templates to draft Slides 3 through 11, which will present your data visualizations.
For each slide:
1. Find the graph or chart you will use to cover the topic.
2. Draft a title for the slide.
3. Draft your speaker notes. Be sure to describe the main trend you want your audience to notice in the visualization (the graph or chart you’ll be including on the slide), then explain the significance for your company’s future growth and your diversification plan.
Slide 3: Sales by Motor Type—Auto Industry
Create a title
Enter a title for this slide. You can use a general title, such as “Sales by Motor Type,” or highlight the main trend—for example, “Diesel Motor Sales Dropping.”
Add your speaker notes
In this space, describe the important information that you want to communicate to the stakeholders about the visual you’ll put on this slide.
Slide 4: Sales over Time—Auto Industry
Create a title
Enter a title for this slide. You can use a general title, such as “Sales over Time,” or create a title that highlights the main trend.
Add your speaker notes
In this space, describe the important information that you want to communicate to the stakeholders about the visual you’ll put on this slide.
Slide 5: Sales by Motor Type over Time—Auto Industry
Create a title
Enter a title for this slide. You can use a general title, such as “Sales by Motor Type over Time,” or create a title that highlights the main trend.
Add your speaker notes
In this space, describe the important information that you want to communicate to the stakeholders about the visual you’ll put on this slide.
Slide 6: Sales by Body Type over Time—Auto Industry
Create a title
Enter a title for this slide. You can use a general title, such as “Sales by Body Type over Time,” or a different title.
Add your speaker notes
In this space, describe the important information that you want to communicate to the stakeholders about the visual you’ll put on this slide.
Slide 7: Customer Demands—Auto Industry
Create a title
Enter a title for this slide. You can use “Customer Demands” or a different title.
Add your speaker notes
In this space, describe the important information that you want to communicate to the stakeholders about the visual you’ll put on this slide.
Slide 8: Sales over Time—New Industry
Create a title
Enter a title for this slide. You can use “Sales over Time” or a different title.
Add your speaker notes
In this space, describe the important information that you want to communicate to the stakeholders about the visual you’ll put on this slide.
Slide 9: Sales by Type of Product/Service over Time—New Industry
Create a title
Enter a title for this slide. You can use “Sales by Type of Product/Service over Time” or a different title.
Add your speaker notes
In this space, describe the important information that you want to communicate to the stakeholders about the visual you’ll put on this slide.
Slide 10: Customer Demands—New Industry
Create a title
Enter a title for this slide. You can use “Customer Demands” or a different title.
Add your speaker notes
In this space, describe the important information that you want to communicate to the stakeholders about the visual you’ll put on this slide.
Slide 11: Expected Growth—New Industry
Create a title
Enter a title for this slide. You can use “Expected Growth” or a different title.
Add your speaker notes
In this space, describe the important information that you want to communicate to the stakeholders about the visual you’ll put on this slide.
Slide 12: Summary of Data
Create a title
Enter a title for this slide. You can use “Summary of Data” or a different title.
Draft your slide
In this space, describe the 3–5 most important points you would like to summarize about the data you’ve presented.
Add your speaker notes
Review all the data visualizations you plan to include in your PowerPoint presentation. Then, in this space, answer these questions: What are the most important points these visuals communicate? What do they say about the problem that you are trying to address in the automotive industry? What do they convey about the new industry? What does the data you present suggest about whether diversification would help solve the problem you hope to address?
In Part 2, you will analyze three decision-making models and select the one you think is best suited to guide your company as it decides whether and how to adopt your diversification plan.
Project Two, Part 2
Study three decision-making models to determine which best suits your company. You can use the resources below and conduct your own research online. Then use this information to complete Slide 13 in the template below
Create a title
Enter a title for this slide. You can use “Decision-Making Model” or a different title.
Draft your slide
In this space, describe the decision-making model that your company should adopt when it implements its diversification plan and why that model is the best choice.
Add your speaker notes
In this space, briefly describe the decision-making models and identify which one your company should adopt when implementing your diversification plan. Answer these questions: Why do you think your company should adopt this model? Is there anything about your plan, your company, or diversification strategies in general that best suit this model?
It’s time to download Project Two! Once you add your references and download Project Two as a PPTX file, you’ll need to open it up in Microsoft PowerPoint and add your data visualizations.
Review and Revise Your Reference List
Before you download your document, complete your References slide. Below are your references from Project One; you can use this list as a starting point. (Delete any references that you did not use for Project Two, then add any new references you used for Project Two.) Remember to format them in APA Style.
Assemble the complete alphabetical list of your sources in the template below. These will appear on the final slide of your presentation
References
Ashraf, J. (2020). Porter’s Five Forces of the Automotive Industry. https://www.linkedin.com/pulse/porters-five-forces-automotive-industry-rizwana-ashraf-1c/?articleId=6595636157462253568
European Automobile Manufacturers Association. (2020). Fuel types of new cars: electric 10.5%, hybrid 11.9%, petrol 47.5% market share full-year 2020. https://www.acea.be/press-releases/article/fuel-types-of-new-cars-electric-10.5-hybrid-11.9-petrol-47.5-market-share-f
Intelligence, M. (2020). Electric Motors For Electric Vehicle Market – Growth, Trends, Covid-19 Impact, And Forecasts (2021 – 2026). https://www.mordorintelligence.com/industry-reports/electric-motors-for-electric-vehicle-market
Maketwatch. (2018). Global Automotive Industry to Grow at 2.78% CAGR Between 2018 and 2024 | Global Trends, Growth Insights, Emerging Technologies, Sales Revenue, Dynamics, Scope and Regional Forecast to 2024. https://www.marketwatch.com/press-release/global-automotive-industry-to-grow-at-278-cagr-between-2018-and-2024-global-trends-growth-insights-emerging-technologies-sales-revenue-dynamics-scope-and-regional-forecast-to-2024-2021-02-25#:~:text=Market%20Research%20Future%20(MRFR)%20projects,96%2C804%20thousand%20units%20in%202017.
Pratap, A. (2017). Automotive Industry Five Forces Analysis. Notesmatic . https://notesmatic.com/automotive-industry-five-forces-analysis/
Tesla vs. The Auto Industry: A Debate About Regulations And You, The Car Buyer Muller https://www.forbes.com/sites/joannmuller/2015/08/05/tesla-vs-the-auto-industry-a-debate-about-regulations-and-you-the-car-buyer/?sh=2eebe9951d42
Automotive Market Share 2021 Global Gross Margin Analysis, Industry Leading Players Update, Development History, Business Prospect and Industry Research Report 2024 https://www.ktvn.com/story/43241381/automotive-market-share-2021-global-gross-margin-analysis-industry-leading-players-update-development-history-business-prospect-and-industry-research
Volkswagen Group https://www.forbes.com/companies/volkswagen-group/?sh=40171eef130a
Tesla Inc. Five Forces Analysis (Porter’s Model) & Recommendations Kissinger http://panmore.com/tesla-motors-inc-five-forces-analysis-recommendations-porters-model
Add Your Data Visualizations
• Sales by region
• Sales by motor type
• Sales over time—auto industry
• Sales by motor type over time
• Sales by body type over time
• Customer demands within the auto industry
• Sales over time—new industry
• Sales by type of product or service for new industry
• Customer demands within new industry
• Expected growth of new industry
In each case, consider whether the main point of the slide is clear. If it is not, you may want to add some text to the slide or change the title to emphasize the trend your audience needs to see.
Revise Your Presentation
Look through your entire presentation and make sure to do the following:
• Adjust the visuals and the bulleted text so that they look professional on the screen. Make sure that the bulleted text is short, easy to read, and clearly separate from your visuals.
• Add or delete any slides or other content that you do not need. Your presentation should be 12–15 slides long.
• Correct any mistakes in grammar or spelling.
• Cite all your sources in APA Style.
• Make sure your references are in alphabetical order on your last slide.
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