Benchmark – Executive Summary Presentation FINAL PROJECT!
Choose one of the two competitors that you explored in your Topic 3 paper (See the attached file). Create an executive summary presentation of the findings on the chosen company from the Topic 3 report (seven to nine slides, exclusive of the title and reference slides) with appropriate speaker notes that could be delivered to a C-suite executive in a corporation. Note that while you should provide comparisons to your company’s competitor and the industry averages, the executive summary should focus on a single company from the two competing companies. Consider the feedback from your instructor on the case study report you completed in Topic 3 and include the following in your presentation.
A summary of the industry and company chosen.
An overview of the chosen company’s liquidity ratios relative to the industry averages and to the competitor.
An overview of the chosen company’s solvency ratios relative to the industry averages and to the competitor.
An overview of the chosen company’s profitability ratios relative to the industry averages and to the competitor.
Describe the importance of the budgeting process in the chosen company relative to these ratios.
Prepare a variance report and balanced scorecard for the chosen company, comparative against the competitor company and industry averages for liquidity, solvency, and profitability.
Identify which ratios impact capital budgeting decisions and explain how these ratios impact the decisions.
A concluding summary of how the chosen company performed compared to the competitor and the industry.
Be sure to cite three to five relevant sources in support of your content. Utilize the GCU Library and external sources for your research.
Title slide and reference slide are not included in the slide count. Include speaker notes below each content-related slide that represent what would be said if giving the presentation in person. Expand upon the information included in the slide and do not simply restate it. Ensure that the speaker notes include 50-100 words per slide.
Refer to the resource, “Creating Effective PowerPoint Presentations,” located in the Student Success Center, for additional guidance on completing this assignment in the appropriate style.
While APA style is not required for the body of this assignment, solid academic writing is expected, and in-text citations and references should be presented using APA documentation guidelines, which can be found in the APA Style Guide, located in the Student Success Center.
This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.
RUBRIC BELOW:
Summary of the industry and chosen company is thorough and includes substantial explanation and relevant supporting details.
An overview of the liquidity ratios of the chosen company relative to the industry averages and to the competitor is thorough and includes substantial explanation and relevant supporting details.
An overview of the solvency ratios of the chosen company relative to the industry averages and to the competitor is thorough and includes substantial explanation and relevant supporting details.
An overview of the profitability ratios of the chosen company relative to the industry averages and to the competitor is thorough and includes substantial explanation and relevant supporting details.
Description of the importance of the budgeting process in the chosen company relative to the ratios is thorough and includes substantial explanation and relevant supporting details.
A variance report and balanced scorecard for the chosen company, comparative against the industry averages for liquidity, solvency, and profitability, is thorough and includes substantial explanation and relevant supporting details.
Discussion of which ratios impact capital budgeting decisions and a description of how these ratios impact the decisions is thorough and includes substantial explanation and relevant supporting details.
A concluding summary of how the chosen company performed compared to the competitor and the industry is thorough and includes substantial explanation and relevant supporting details.
The content is written clearly and concisely. Ideas universally progress and relate to each other. The project includes motivating questions and advanced organizers. The project gives the audience a clear sense of the main idea. Persuasive, authoritative information from at least the minimum required number of reliable, credible sources is included.
Presentation contains seven to nine slides; slide notes are 50-100 words and are relevant and comprehensive.
The layout is visually pleasing and contributes to the overall message with appropriate use of headings, subheadings, and white space. Text is appropriate in length for the target audience and to the point. The background and colors enhance the readability of the text.
The writer uses a variety of sentence constructions, figures of speech, and word choice in distinctive and creative ways that are appropriate to purpose, discipline, and scope.
Writer is clearly in control of standard, written, academic English.
Sources are completely and correctly documented, as appropriate to assignment and style, and format is free of error.
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