Innovation Identification Matrix
Part 1: Using your best “search” skills, please review your business information sources and provide an example of each type of innovation by company category – value created. Please enter the name of the company and the corresponding innovation into each cell in the matrix provided. Once completed, your matrix will identify and list a total of 20 companies and 20 innovations (one innovation per company)
Part 2: Having identified your 20 innovations by type and category, please provide a brief description (short paragraph) of each innovation and its characteristics. 1. Identify what you believe to be the source of the innovation. Questions to consider: Is it a solution to a problem? Does it satisfy a need? Does it represent a new opportunity obtained through discovery or through creation? 2. In describing each innovation, be sure to explain/justify your choice and designation of the specific type
You must use the provided template for this assignment.
Part 1, completed Innovation Matrix, must be one page in length
Submit the completed Excel file for this part of the assignment
Part 2, innovation summaries and descriptions, must be six pages in length
Submit a Word document for this part of the assignment
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