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I have invested my days and nights in solving the problems of this assignment and don’t know the exact solution to this assignment.
Question 1
Which of the following is the best example of a “modified re-buy” by an organizational buyer?
A. XYZ Corp. needs to purchase more of the computer sensors it inserts in all its products, so the purchasing agent calls three of their sensor vendors and orders 33% from each of them.
B. WWW Corp. needs to purchase more of the computer sensors it uses in all its products. The purchasing agent recently was approached by a new vendor, so he decides to try them out by giving them 25% of the order.
C. STP Corp. needs to purchase more of the computer sensors that it uses in all of its products. STP’s computer automatically detects the shortage of sensor inventory and sends e-mail orders to two of STP’s sensor vendors.
D. FYI Corp. needs to purchase more of the computer sensors it uses in its products, but the purchasing agent decides to switch from the sensors they have used in the past and try a new type of “smart material” instead.
E. ABC Corp. decides to begin inserting computer sensors in all the products it manufactures and looks for vendors who sell them.
Question 2
When Judy decided to buy an electric can opener as a wedding present, she wanted to buy a brand name opener that attached under a cabinet, came in an attractive designer color, and had sleek styling. These are _____ Judy used during the alternative evaluation stage of the purchase decision process.
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