Advertising Experiment
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Get it written →Advertising Experiment at Restaurant Grades
- Given that there is already a set of Restaurants on the platform that have bought Ads, do you need an experiment? Or can you simply compare the outcomes of Restaurants and don’t advertise?
- In the exercise, which outcome is most useful to consider? Are there other outcome variables that you think would be useful to measure?
- Should Restaurant Grades stick with their current design or switch to the alternative? How confident you are with your decision, and what are possible concerns you may have?
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