Decide which format you wish to use:

In preparation:

Select a current social change movement.From the perspective of an organizer of this movement, consider how you would frame a message to mobilize support for this cause, or for an event related to this cause. Who would you address and why? Ask yourself, what might prompt immediate action—what might inspire an individual to do something—a response beyond well-intentioned sympathy and concern?Consider the words, visuals, and/or graphics you would use to convey your message. To whom are you addressing this message? What will gain the attention of this audience?What “mechanism” will you include by which interested parties can provide immediate response? This could be a phone number, a website, a community gathering, an action, etc.Decide which format you wish to use: flyer, poster, or a 2- to 3-slide PowerPoint presentation. Keep in mind that while use of social media is not part of this Assignment, for whatever communiqué you develop, it is likely that you will circulate it—or a version thereof—online. Viral saturation is your goal!

References

Greenwell, M. (2009, January 24). A fresh look at how best to get food to 35 million. The Washington Post, A01.