The principles of Conscious Capitalism
Assignment Details and RubricIn a 4-6 page APA formatted paper excluding text, diagrams, and other visual/oral aids as appropriate, address the following:
• Section 1- The principles of Conscious Capitalism are usually applied to a business, but
to help us make these choices, we will be applying them to the governments of the
countries under consideration for growth but first need to answer these questions;
o What are the four principles of Conscious Capitalism? Describe each of the
principles.
o Should we view government as a business? What information does the research
show on this topic? Present a balanced analysis covering the pros and cons of
this approach. You will need to use at least 3 scholarly sources to support
your thoughts in Section 1 in addition to the readings for this week
o In general, how would you use the principals of Conscious Capitalism to analyze
the possible markets and their governments for expansion goals?
• Section 2 -Research all of the markets that you can expand into. Assume your home
base is in NYC. The other markets are, (Amsterdam [Holland], Rio de Janeiro [Brazil],
Bangalore [India]).
o Create a profile for each of the expansion areas (Amsterdam [Holland], Rio de
Janeiro [Brazil], Bangalore [India]). Include the following information.
• Economic data, i.e., population, Gross National Product (GDP)
• Cultural data; i.e., Hofstede Cultural Dimensions
3
• Which of the 4 principles of Conscious Capitalism are demonstrated by
the government of the country?
• Section 3 – Recommendations for expansion. Using the results of this analysis and
knowing the cultural profile your company leadership has already creating, make
detailed recommendations for expansion progression. This should include;
o Include in-depth description of your company, its products, and other relevant
information to support the recommendations.
o The logic that you are using to support your recommendations. This can include
the projected sales and profit information, the links to Conscious Capitalism, any
other factors which formed your recommendations.
As you work in this Assignment you may want to share your information in the team space so
the team can use it in the decision-making process. Remember that differences in opinion are a
great tool for discussion and increased effectiveness in decision making.
This assignment will be due in Unit 2 due to the extensive research required to complete
it successfully
Unit 1 and 2 Individual Assignment: Ethical Considerations in Global Expansion Submit
your individual work to the Unit 2: Assignment Dropbox.
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