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You need to identify a new specific CSR action and propose an action plan to implement it for SIX SENSES hotels and resorts ( in general)
In your presentation (written report, written presentation, and oral presentation) you need to include the following:
o CSRactiondescription(what,when,whereandhow) o Targetoftheactivity(forwhom)
o Stakeholdersinvolved(withwhom)
o Impact,outcomeandoutput(why)
o Briefcontextanalysis
o Roadmapfortheimplementation(tasks,time,resources) o Budget(overallestimation)
This work is developed on the basis of the Theory of Change1 In particular remember that:
- Action/project/activities: it relates to the specific initiative you would like to carry out, the project, and it is composed by different specific activities that will enable to generate the product and services, by transforming the inputs. SPHERE OF CONTROL (together with the inputs, and the output)
- Output(s): it is/they are the product(s) and service(s) that results from the project and its activities. SPHERE OF CONTROL (together with the inputs, and the action)
- Outcome: it is the change (short-medium term) in the target market that we expect as a consequence of the implementation of the project and its activities. SPHERE OF INFLUENCE
- Impact: it is the primary and secondary change (long-term) generated by the product(s) and service(s) on the society that we expect also thanks to our project. The impact goas above and beyond the project sphere, it is more a societal impact in general. SPHERE OF INTEREST
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