NR 506 Week 6: Using the Media Discussion

NR 506 Week 6: Using the Media Discussion

Given the power of the media, discuss how you would use an opinion editorial, a personal interview, websites, texting, Facebook, Twitter, and/or blogs to influence public opinion relative to your policy priority. What issues about media and electronic social networking do you need to consider? Why?

This topic is closed for comments.

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NR 506 Week 6: Using the Media Discussion SAMPLE APPROACH

Media in Policy Making

The use of media has grown significantly over the last few years (Rudden, 2016). Not only are people using this source for entertainment, but they are also utilizing it as a resource for medical information. Over seventy percent of people in the United States have a social media profile (Rudden, 2016). Healthcare workers should take notice and understand that they are able to implement the use of this type of media for communicating healthcare information (Rudden, 2016). Word of mouth, be that through social media or print publication, is a very effective and quick way to get information out to a target demographic (Rudden, 2016).

With respect to my public policy of childhood obesity, the use of social media could be a great of pathway of sending out my information to the public. I would want to target children and their parents. It is important when presenting information in this context to make it visually appealing to entice the audience (Rudden, 2016). Using pictures and videos would help interest the children while direct content would be more interesting to the adult population. The information being presented, no matter the age bracket, should be easy to understand and direct. When presenting the information, it is necessary to do more than just state the facts about the issue. Students and families might already understand that obesity is a problem for children as well as adults, but they might not be able to devise solutions to help with the problem. Formulating solutions on their own could be daunting. On the other hand, if they are given specific plans to implement, they could be proactively working on this issue in their personal lives. As medical professionals, and especially in the nursing field, we are charged with being trusted educators that will both inform our patients about the issues and develop ways to solve these problems. Patients are trusting that we are giving accurate and helpful information that they in turn can pass on to someone else. We should direct our patients toward information that is appropriate and correct. The human word can be a very powerful motivator; we should use this concept to our advantage when advocating for a change.

References

Rudden, D. (2016). How to Effectively Harness the Power of Social Media. Audiology Today, 28(4), 22-32.

SAMPLE RESPONSE

I enjoyed reading your view on social media and policy making.  It is true that children would prefer to have a visualization of policy making instead of an actually face to face response, as they are more visual than some adults as you stated.  I do believe that our p[patients rely on social media for a lot more than we think.   Patients prior to coming to the ED google what they think they may or may not have prior to being seen, and if you diagnose them with anything else they will immediately voice their own opinion on what they believe they have .  It’s unreal how much society depends on social media for everything.

We should help our patients to retrieve the most accurate and reliable information in relationship to their health ( Ventola, 2014).  Social media can be used to improve or enhance professional networking including education, patient care, patient education, and public health programs (Ventola, 2014).

When social media is used correctly it can offer the opportunity to promote individual and public health, as well as professional development and advancement (Ventola, 2014).

Ventola, C. L. (2014). Social Media and Health Care Professionals: Benefits, Risks, and Best Practices. Pharmacy and Therapeutics, 39(7), 491–520.

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