? Analyze the elements of the campaign based on the 4 Ps of marketing product price placement promotion
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Research Project: Select a company in the health care industry that operates in your area. Research a recent marketing campaign executed by the company, and address the following:
? Explain the target market and the objective of the marketing campaign.
? Analyze the elements of the campaign based on the 4 Ps of marketing (product, price, placement, promotion).
? Evaluate the plan?s effectiveness.
? Recommend 2 additional marketing actions that would supplement the company?s existing campaign.
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