Emotional Product Positioning

Emotional Product Positioning You stated,??Currently the marketing strategy creates a very somber mood for the hotel that would scare guests, especially the young population.? So is the target you would want to attract primarily the younger guests (vacationers)? Also, ?Most people traveling to Paris for a vacation are in search of a memorable experience in a country that many associate with romanticism; therefore, the hotel should create an image of how the hotel will make their client?s fantasies come to life.? Perhaps. So is the target only the people looking for romance? Couples? Married? Single? Business people? Families? Does your target audience narrow looking at these segments? provide a good expounded answer use references ? ? ? Answer preview. The target market for Jardin de Villiers includes young guests as well as families, couples, single guests and business travelers.? However I found out that marketing strategy and language is likely to attract business people only due to the somberness. However there is need to incorporate friendly and fun advertising that can attract other target markets.. APA 197 words Related Questions: Emotional Product Positioning