1- Read the article and watch the video (https://online.fiu.edu/v
1- Read the article and watch the video (https://online.fiu.edu/videos/?vpvid=f64361c9820d4463a7b0087af96643e8)2- Respond to these three topicsDescribe Starbucks overall global expansion strategy. What might be some marketing factors/ strategies to consider to mitigate their risk when entering new markets?Based on the written case, describe some of the major sources of risk facing Starbucks in expanding globally.As Starbucks continues to expand globally, what do you think the company should do to ensure that it will maintain its socially conscious focus?3- Reply to the answers:As they continue to expand globally, I think they should stay with the trends. For example, if one trend is a song then they should name a coffee after that song or even go as far to play that song in the Starbucks. This is the best way to ensure that it will maintain its socially conscious focus. Another way is that they should keep hiring younger people because they can relate a lot to the people that go to Starbucks and they can bring ideas to the table that other generations may not think of.Starbucks faces many risks when expanding globally, one of them specifically is losing money when traveling overseas. Starbucks makes less money on each overseas store because most of them are operated with local partners. It makes it easier for them to startup but reduces the companys share of profits. Another risk the face is losing customers because of a lack of options available to the customer.
Collepals.com Plagiarism Free Papers
Are you looking for custom essay writing service or even dissertation writing services? Just request for our write my paper service, and we'll match you with the best essay writer in your subject! With an exceptional team of professional academic experts in a wide range of subjects, we can guarantee you an unrivaled quality of custom-written papers.
Why Hire Collepals.com writers to do your paper?
Quality- We are experienced and have access to ample research materials.
We write plagiarism Free Content
Confidential- We never share or sell your personal information to third parties.
Support-Chat with us today! We are always waiting to answer all your questions.