Hello this is for my digital marketing class , for my part o

Hello this is for my digital marketing class , for my part of this project i have to do the Product Intro/overview and the s.w.o.t for a new product we had to come up with which is a chicken sandwich for in n out burgers. In PowerPoint. Presentation Rubric:- Product Introduction/Overview (15 points)- Competitive Climate (15 points)- SWOT (20 points)- Recommendation (30 points)- Website/Video (10 points)- Mechanics (10 points)—————–MKT 448: E-MARKETINGPresentation schedule will be posted in announcement.This is a group project and it is intended to be a practicalapplication of course content. The team will develop a newproduct/service and market it through an online store. There is no paper, you will present your product andstore via PowerPoint and demonstration of your online store. Criteria for selecting a product: ‘Chicken Sandwich for In n Out burgers’Any type of product or serviceCan be a new product or service for an existing business, i.e. a newcoffee drink for Starbucks, new menu item for McDonald’s, etcIts standing in the market.Open an online store using your choice of free services of weebly.com, tictail.com, freewebstores.com, etc.Project OverviewYou will act as a consulting firm and you develop a new product orservice which you market it online via an online store and promote itthrough Social Media and other free avenues of online systems.StrategyEach team must have its own unique idea of a new product or service.Two teams may not have the same product or service. Suggest that teamleaders to hold a meeting to compare notes to ensure that there is noconflict. What strategies will be used. Digital promotional strategy:Facebook, Twitter, Instagram, Pinterest, YouTube your productOnline coupons, GrouponsPhotos, graphics, illustrations of your products or services are expected to be included in your online stores. Project ReportYour presentation should be made up of the following sections:PRODUCT INTRODUCTION (15) – Introduce your product, its features, marketing elements.COMPETITIVE CLIMATE (20) – Who are the main competitors and market shares.SWOT ANALYSIS (20) – Present a formal SWOT analysis of the strategies.RECOMMENDATIONS (20) – Why do you think that your product will sell? Which market segmentation are you going after?DEMONSTRATION (15) – Demo of your online store/video.MECHANICS (10) – Business attire, articulation, audience engagement.