the final assignment is to provide a concise review of the
the final assignment is to provide a concise review of the impact of the sales effectiveness drivers on the ability to achieve company objectives. 2 page paper (single spaced). Over the course of the term we’ve discussed each of the sales drivers in depth. We’ve also discussed segmentation, targeting, and positioning strategy, Porter’s 5 Forces, negotiation strategy, data-driven metrics to highlight the inputs into several of the effectiveness drivers. It’s impossible in a two pager paper to adequately cover all of the effectiveness drivers. Therefore, what I’m looking for is a assessment of the role that sales effectiveness drivers should play in creating a plan to build and manage a sales organization.
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