Diagnostic Platform & Sales Channel Transformation for Chinese Pharmaceutical Companies
Diagnostic Platform & Sales Channel Transformation for Chinese Pharmaceutical Companies
1. Diagnostic Platform Transformation
1.1 Current Diagnostic Platform Pain-point in China (250 words)
— discuss how does china’s current policy on the tumor boards market
— how foreign countries perform in the same field
1.2 Diagnostic Platform Transformation (250 words)
— in light of above, how could tumor boards benefit Chinese Pharmaceutical Companies
— how could Chinese Pharmaceutical Companies make strategical transformation to address the opportunity
2. Emerging Sales Channels transformation (1300 words)
As innovative models such as B2C, O2O, and internet hospitals become mature, more online retail usage scenarios are emerging, setting higher requirements for Chinese Pharmaceutical Companies’ retail strategies. How could Chinese Pharmaceutical Companies transform in order to make good use of such opportunities?
As these are thesis chapters, so no introduction/conclusion part needed.
Literature for chapter 1 and 2 have been uploaded
Please do take a look while writing.
Harvard style reference
The ddl is not flexible, please start early.
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