Strategic Marketing Discussion
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Get it written →Q. What are your first impressions of the book? (Fascinate, by Sally Hogshead, New York Times best seller)
Do you agree that Brands need to Fascinate consumers? What brands do you find fascinating or believe follow this model Sally Hogshead has outlined? How does this content compare to the content you have learned in your textbook so far.
I am attaching first chapter notes below
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