MGT 401 SEU Best Buy Sustainable Customer Centricity Model Case Study

Kingdom of Saudi Arabia Ministry of Education Saudi Electronic University ‫المملكة العربية السعودية‬ ‫وزارة التعليم‬ ‫الجامعة السعودية اإللكترونية‬ College of Administrative and Financial Sciences Assignment 2 Strategic Management (MGT 401) Deadline: 11/11/2023 @ 23:59 Course Name: Strategic Management Student’s Name: Course Code: MGT401 Student’s ID Number: Semester: First CRN: Academic Year:2023-24 For Instructor’s Use only Instructor’s Name: Students’ Grade: Marks Obtained /Out of 10 Level of Marks: High/Middle/Low Instructions – PLEASE READ THEM CAREFULLY • • • • • • • • The Assignment must be submitted on Blackboard (WORD format only) via allocated folder. Assignments submitted through email will not be accepted. Students are advised to make their work clear and well presented, marks may be reduced for poor presentation. This includes filling your information on the cover page. Students must mention question number clearly in their answer. Late submission will NOT be accepted. Avoid plagiarism, the work should be in your own words, copying from students or other resources without proper referencing will result in ZERO marks. No exceptions. All answered must be typed using Times New Roman (size 12, double-spaced) font. No pictures containing text will be accepted and will be considered plagiarism). Submissions without this cover page will NOT be accepted. Assignment No. 2: Case Study Learning Outcomes: ▪ ▪ ▪ ▪ Describe the different issues related to environmental scanning, strategy formulation, and strategy implementation in diversified organizations- CLO2 Explain the contribution of functional, business, and corporate strategies in the competitive advantage of the organization-CLO3. Distinguish between different types and levels of strategy and strategy implementation-CLO4 Communicate issues, results, and recommendations coherently, and effectively regarding appropriate strategies for different situations-CLO6 Read carefully case study No. 24 from your textbook (Best Buy Co. Inc: Sustainable Customer Centricity Model?) and answer the following questions: 1. Identify opportunities and threats as well as strengths and weaknesses of the company (draw a SWOT matrix). 2pts 2. What is the competitive strategy used by Best Buy? Justify your answer. 2pts 3. What are the main functional strategies used by this company? Are they successful? Justify 2pts 4. What are the different difficulties faced by the company to maintain and reinforce its competitive advantage? 2pts 5. Suggest some recommendations or solutions to Best Buy to improve its competitive advantage. 2pts Notes: ✓ Copy/paste the phrases from the text is not acceptable. You must use your own words. ✓ Using the terminology developed in the course of strategic Management is highly valued.