Name a product brand that you consider yourself loyal to or that you were once very loyal to

Target Market and Promotion

In your initial post, address the following:

• Name a product brand that you consider yourself loyal to or that you were once very loyal to.
• Describe how the promotion of the product keeps or kept you loyal.
• Describe something the company could do or did do that would cause you to stop buying from them, and explain why.

In your replies to at least two peers, name one idea you have for a marketing communication channel that could help support brand loyalty to your peers’ preferred brands, and explain why.

Directions

For your initial post, do the following:

Consider content from other parts of the course where appropriate. Use proper citation methods for your discipline when referencing scholarly or popular sources