Which medium or media would you use?
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What digital natives want from their library
User: n/a – Added: 2/5/10
YouTube URL: http://www.youtube.com/watch?v=7_zzPBbXjWs
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Digital Natives – 3 years later.mov
User: n/a – Added: 2/26/13
YouTube URL: http://www.youtube.com/watch?v=DHCxsPeLyQk
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VALA2014 Abbey the Digital Native Revisited
User: n/a – Added: 2/4/14
YouTube URL: http://www.youtube.com/watch?v=X1Nh-eYNhxs
Before you watch the next videos, discuss your thoughts about Abbey’s message(s) and their implications for the business world and your place in it.
Now please watch the following videos:
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Are You A Digital Native Or A Digital Immigrant?
User: n/a – Added: 12/15/14
YouTube URL: http://www.youtube.com/watch?v=-0KqvieRgnU
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The Digital Native Advance
User: n/a – Added: 4/26/15
YouTube URL: http://www.youtube.com/watch?v=ozYez0I0Xs8
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Digital natives vs. digital immigrants | Sree Sreenivasan | TEDxNewYork
User: n/a – Added: 1/15/15
YouTube URL: http://www.youtube.com/watch?v=n_9gI0B4nS4
Based on what you’ve read in the text about how business messages can use Social Media and electronic messages, consider what would be important when trying to reach Digital Natives? List the important elements that should be considered. If you wanted to use an electronic message that would appeal to both Digital Natives and Digital Immigrants, how do you compose a message that will reach both, and which medium or media would you use? What are other things you would need to consider?
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