There are so many ways that digital marketing affects our online experience, from ads that we must watch before accessing a video to targeted ads in our social media “feeds” to content creators sharing information in posts about their favorite products (which are paid for promotion). If digital marketing is effective, individuals will spend more […]

In today’s connected world, companies usually develop and maintain a digital presence to provide information that customers are looking for and to maintain and attract new customers. Not having a website or a social media presence can affect sales and the brand’s image. This assignment gives you the opportunity to understand why a social media […]

Technology provides people with information and the opportunity to interact 24/7. People can post a comment, stitch a TikTok with a comment, or post pictures or video on Facebook or Instagram, Reddit, or any other social media platform. The opportunity to share information quickly can sometimes result in people saying or doing things that, in […]

“Going viral” is often a content creator’s dream. One post or video that begins to be viewed and shared by many can gain traction and bring attention, which can result in opportunities and even financial benefits. If the media features the content because it “went viral,” that can bring another wave of interactions through shares, […]

You work for a political research think tank. The job pays well, and you believe you were correct with your decision to take the job. Your organization has just received a large multimillion-dollar fee to conduct political research on a well-known public figure. You have been told to gather forensic evidence in the form of […]