STARBUCKS 1. Industry Key Success Factors a. First, know that every su
STARBUCKS
1. Industry Key Success Factors
a. First, know that every successful firm, competing in a market- place, displays certain characteristics (e.g., superior customer service, comfortable environment, convenient locations, etc.); list and explain these.
b. Second, explain how the firm does or does not show these characteristics, explaining why or why not.
2. Porter’s Five Forces
a. Identify & describe each of the five forces (supplier power, buyer power, competitive rivalry, threat of substitution, & threat of new entry) impacting the firm; describe the impact on the firm.
3. Strategic Analysis Firm’s Current Strategic Strategies
a. Identify, name (using the list below), and describe the current strategies being used by the firm.
b. The strategies to choose from are:
i. Cooperative strategies (e.g. alliance, joint venture, partnership, outsourcing, licensing);
ii. Intensive strategies (Market Penetration, Market Development, Product Development);
iii. Integration Strategies (Vertical / Horizontal, Forward/Backward);
iv. Diversification Strategies, Related/Unrelated;
v. Defensive Strategies (Retrenchment/Divestiture/Liquidation); or
vi. Mergers/Acquisitions. Also, consider Porter’s generic strategies: cost leader, differentiation leader, or focus strategies.)
4. Strategic Options
a. Based on the internal and external analyses, recommend some specific strategic options for the firm to consider solving the problem, capitalize on the opportunity, or resolve the issue identified. Pick from the strategies listed above. Give specific examples of actions for each strategic option the firm can deploy.
Collepals.com Plagiarism Free Papers
Are you looking for custom essay writing service or even dissertation writing services? Just request for our write my paper service, and we'll match you with the best essay writer in your subject! With an exceptional team of professional academic experts in a wide range of subjects, we can guarantee you an unrivaled quality of custom-written papers.
Why Hire Collepals.com writers to do your paper?
Quality- We are experienced and have access to ample research materials.
We write plagiarism Free Content
Confidential- We never share or sell your personal information to third parties.
Support-Chat with us today! We are always waiting to answer all your questions.