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February 3, 2025

Who are eBay’s top competitors online, and how will eBay’s strategy help it compete?

Directions: Be sure to make an electronic copy of your answer before submitting it to Ashworth College for grading. Unless otherwise stated, answer in complete sentences, and be sure to use correct English spelling and grammar. Sources must be cited in APA format. Your response should be four (4) pages in length; refer to the “Assignment Format” page for specific format requirements.

Read Case Study 11.5, “eBay Evolves,” on pp. 771–774 of your text. Respond to the following.

Part A: List and describe four different types of auctions.

Part B: Contrast eBay’s original business model with its current business model.

Part C: What are the problems that eBay is currently facing? How is eBay trying to solve these problems?

Part D: Are the solutions eBay is seeking to implement good solutions? Why or why not? Are there any other solutions that eBay should consider?

Part E: Who are eBay’s top competitors online, and how will eBay’s strategy help it compete?

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