Discuss the basis of your company’s competitive advantage and the potential challenges to its strategy.
This week you are required to submit an evaluation. Your paper analysis should be between 3 – 5 pages, not counting the title and reference page. No submission should be fewer than 1050 words.
Include a clear and concise introduction.
Format your case study assignment paper so that the three questions asked below are clearly defined using short headings. Double space your work, cite your work, limit quotes, and edit your work well for spelling, grammar, and punctuation errors. If you use any quotes, you must increase the length of your paper to compensate. Make sure you have two additional references other than the text and use citations.
This evaluation will be based on the company case studies provided here. FORD
Most of the case studies have authors listed within them. Use those authors to formulate your reference listing and citations. If there is no author listed, use the text as a reference where they were derived.
Dess, G. G., Eisner, A. B, & McNamara, G., Lee, S.H. (2020). Strategic management: Text and Cases. (10th Ed.). New York, NY: McGraw-Hill/Irwin
No abstract is required. Do not use a running head.
Read the selected study and answer the following questions in your paper.
1. Assess the effectiveness of your company’s leadership.
2. Discuss the basis of your company’s competitive advantage and the potential challenges to its strategy.
3. What growth strategies might your company pursue?
Submit your paper into the assignment section of the classroom in word document format.
Font and Spacing – Use Times New Roman 12 pitch font with double-spaced lines.
Length – Write a 3 to 5 page analysis not including the title page and citation page. No fewer than 1050 words!
Reference Page – Include all sources including your textbook on a Reference page
Utilize the APA Style for documenting sources. You will need to include at least 2 sources in addition to your text. Finally, remember Wikipedia is NOT a scholarly source.
Punctuation, essay format (thesis, supporting paragraphs with transition and topic sentences, and summary) grammar and documentation count toward your grade.
Review the Grading Rubric attached here for detailed information about the essay grading criteria.
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