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July 14, 2024

Why does Coca Cola choose some values as their advertising language?

General Question

Why does Coca Cola choose some values as their advertising language? For example, there is an advertising word that tells people that sports, family and happiness are associated with the mention of Coca Cola. How can such advertising strategies make them profitable?

Plz answer how does this strategy make Coca Cola profitable? In his answer, he mentioned the advertising strategy used by Coca-Cola.

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