Trade Promotions
Trade Promotions (100 points) • Identify the difference between a contest and a sweepstakes and the difference between extrinsic and intrinsic rewards. Are there any regulations to consider in the Saudi market? • Consider that a local automobile dealership wants to feature a contest or sweepstakes to generate interest and store traffic. Explain the pros and cons of each for a car dealer? • Which would you suggest for the dealership? Why? • Make sure to explain digital marketing metrics for your choice • Explain the details of the contest or sweepstakes you envision. Your well-written paper should meet the following requirements: 1. I need introduction and conclusion 2. Be 4 to 5 pages in length, which does not include the required title and reference pages, which are never a part of the content minimum requirements. 3. Support your submission with at least four scholarly, peer-reviewed journal articles.
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