Sales managers?typically have direct reports who are sales associates, and the sales associates need training to further the effectiveness of their communication skills when trying to

Sales managers typically have direct reports who are sales associates, and the sales associates need training to further the effectiveness of their communication skills when trying to make a sale. The type of communication may vary based on the industry. For example, a pharmaceutical sales representative’s communication skills will differ from those of a sales engineer who facilitates the sales process for technologically advanced products, such as aircrafts.

Select an industry that involves sales and answer the questions below. Remember, “everyone sells,” so consider a wider market than retail sales (Castleberry & Tanner Jr., 2022). 

• Based on what you already know and any further research you conduct about the industry you selected, what are 2 communication skills that can be used to have a positive effect on the sale? 
• Why are these skills important?

Response Requirements

• By Thursday, respond to the prompt above in a minimum of 175 words.