Introduction with the topic Choose a Small and Medium Touris
Introduction with the topic Choose a Small and Medium Tourism or hospitality business with a social media presence 2 Leaterature review : 2.1Digital technology in tourism industry 2.2 consumer using digital technology in tourism and hospitalitity industry 2.3 SMTES 2.4 SMTESadapting digital technology 2.5Social media 3. case study –select the small business :my chosen small business is Kalapate restaurant , https://www.zomato.com/london/kolapata-whitechapel/menu 3,1detail aboutthe chsosen business 3.2 SWOTon the digital platform . 3.3 Marketing mix 4. Discussion :SWAT + marketing mix
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