Disney’s Culture of Marketing SynergyPre-Exercise Question
Disney’s Culture of Marketing SynergyPre-Exercise Question: To what extent were you immersed in Disney culture? Consider Disney animated movies such as The Little Mermaid (1989), Aladdin (1992), The Lion King (1994), Toy Story (1995), Mulan (1998), Toy Story 2 (1999), Monsters Inc. (2001), Finding Nemo (2003), The Incredibles (2004), Up(2009), Toy Story 3 (2010), Cars 2 (2011), Brave (2012),Frozen (2013), Maleficent (2014), Inside Out (2015), and Finding Dory (2016). What do you think about the culture that Disney creates around these kinds of movies? Is this synergy blatant overcommercialization that exploits children and their parents, or does it create a worthwhile shared culture for children and adults? Are they using the new live action remakes to tap into the older generation by using nostalgia?The total paper should be 1 page single spaced not including your heading and work cited. You are expected to have 2 sources in APA format. (Please see bibme.org for formatting).
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