Cultural Background In designing a group, it is important to consider all features that define the individual group members, especially the individual’s cultural background. Sens

49. In an experiment studying the impact of classical conditioning on consumer behavior, participants were randomly assigned to look at different types of images. Half of the participants were shown a FizzyPop brand soda paired with an attractive model. The other half saw the same images, but the FizzyPop was never shown at the same time as the attractive model. After viewing the images, the participants rated their preference for different brands of soda. The group that saw the soda paired with an attractive model showed a greater preference for FizzyPop soda. The type of images viewed by the research participants is the –
dependent variable (DV)
control group
independent variable (IV)

50. Cherie has learned to interpret correlation coefficients in her General Psychology course. If she is given a correlation coefficient, she can interpret the and of the relationship
direction; mean
sample size; strength
strength; direction
mean; sample size

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