Strategy Analysis Report #2: External Analysis
o Using the company DODGE MOTOR COMPANY , complete a 3-page written report that discusses the following topics:
Based on what we discussed in class and material on the textbook about competitive intelligence discuss what would be considered competitive intelligence for this organization. What do they do to obtain competitive intelligence (be specific)?
Discuss the top 3 most important aspects of the general environment for this organization, specially as it relates to its competitive advantage
What is this company doing to face the challenges or take advantage of the opportunities linked to the aspects previously described?
In class we discussed 5 factors of the competitive environment. Discuss the top 3 most important aspects of the competitive environment for this organization, especially as it relates to its competitive advantage
What is this company doing to face the challenges or take advantage of the opportunities linked to the aspects previously described?
also include quick overview of paper to present.
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