Case Analysis
suggested template attached for you to follow: Case Analysis – Part 1 (Intro) Template
History and Strategy:
In this first part of your project, you will provide a history of your company, and identify its strategic goals and mission. (You chose the company in M04: Select Company for Your Case Analysis (Final Project).)
You are to include the following. Please identify each category by using headings or bold print:
The history, development, and growth of the company over time. (2 pages)
Identify the corporate-level strategy the company is pursuing. (2 paragraphs minimum)
State the business-level strategy of the company. (2 paragraphs minimum)
Identify the company’s structure and control systems.
POST
Case Analysis – Part I – Introduction and StrategyName of CompanyYour Name Ivy Tech Community CollegeDate2IntroductionBriefly state the name of the company you are writing about, and a little bit about it; what industry it’s in, etc. You chose your company in M04: Choose Your Final Project Topic. A few sentences in paragraph form will be enough to introduce your topic.History, Development, and GrowthIn 1-2 pages, provide a history of the company, and identify its strategic goals and mission. You will need to supplement your work with three (3) outside citation references, and as always proofread and edit your work. Turnitin is used for this assignment. Once you submit your work, please look at the report that comes up, and make changes accordingly. Corporate-level StrategyWrite a paragraph (or two) about the company’s corporate-level strategy. The purpose of any assignment is to ensure that you understand the concepts, so be sure to use terms from the text. Business-level StrategyWrite a paragraph (or two) about the company’s business-level strategy. The purpose of any assignment is to ensure that you understand the concepts, so be sure to use terms from the text. Structure and Control SystemsWrite a paragraph (or two) about the company’s structure and control systems. The purpose of any assignment is to ensure that you understand the concepts, so be sure to use terms from the text.2IntroductionBriefly state the name of the company you are writing about, and a little bit about it; what industry it’s in, etc. You chose your company in M04: Choose Your Final Project Topic. A few sentences in paragraph form will be enough to introduce your topic.History, Development, and GrowthIn 1-2 pages, provide a history of the company, and identify its strategic goals and mission. You will need to supplement your work with three (3) outside citation references, and as always proofread and edit your work. Turnitin is used for this assignment. Once you submit your work, please look at the report that comes up, and make changes accordingly. Corporate-level StrategyWrite a paragraph (or two) about the company’s corporate-level strategy. The purpose of any assignment is to ensure that you understand the concepts, so be sure to use terms from the text. Business-level StrategyWrite a paragraph (or two) about the company’s business-level strategy. The purpose of any assignment is to ensure that you understand the concepts, so be sure to use terms from the text. Structure and Control SystemsWrite a paragraph (or two) about the company’s structure and control systems. The purpose of any assignment is to ensure that you understand the concepts, so be sure to use terms from the text.3ReferencesIf you are unsure how to do your references, you can let Word do them for you. Click the References tab in the tool bar at the top of the document, then enter the info into the Citations & Bibliography section. There is a document with detailed instructions in the assignment. Below you can see what properly formatted references look like. No website links unless they are part of a properly formatted reference! Do not just copy and paste a url in.<<These are fabricated citations, used as examples only!>>Butler, D. (2010). It takes time getting legitimate sources for research papers. In J. A. Bell & L. L. Luesing (Eds.), The art of good research (3rd ed., pp. 1256-1299). New York, NY: Harper & Row. Carpenter, C. A., & Anderson, A. B. (2012). The thrill of writing an amazing paper. Journal of Excellent Writing, 56(3), 69–89. https://doi.org/10.1289.jew.34567Dombek-Smith, B. L. (2011). How to write with flow and tone in APA. Indianapolis, IN: University Press. Lytle, R. N. (2013). Writing academically: It is easier than you think. Journal of Writing for College, 6(2), 102–106. https://doi.org/10.1070.jwc.123456dMoore, C., Ullom, S., Summers, J. C., Anderson, B. X., Colaw, M., Brown, S. J. . . . Tryon, R. (2011). Why using a writing style provides consistency and structure to a college level paper. Journal of Excellent Writing, 55(4), 100-116. http://dx.doi.org/10.1289.jew.891011Wilson, E. O. (2011). Writing to convey meaning and context. New York, NY: Harper and Row.
Your Case Analysis Final Project will be submitted in three parts. This week, please select the company you want to analyze, so you can be thinking about it as you study through the semester. Submit in this assignment area to receive 10 points. You must select from the companies listed below.AppleBoeingCaterpillarGeneral MotorsJohnson & Johnson KelloggKraftMcDonald’sNikePfizerPublixSouthwest AirlinesUS SteelVerizonWal-Mart
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