Elaborate on the Resource-Based View of Competitive advantage and provide an example of how it can be used. 2. Describe in de
1. Elaborate on the Resource-Based View of Competitive advantage and provide an example of how it can be used.
2. Describe in detail the blue ocean strategy that was devised to bring the Tata Nano car to market. Who was the intended target demographic for the car? What steps did Mr. Tata take to ensure that the Blue Ocean's ERRC grid had been addressed in his strategy for the Nano car?
3. Describe in detail the blue ocean strategy that was devised to bring the Tata Nano car to market. Who was the intended target demographic for the car? What steps did Mr. Tata take to ensure that the Blue Ocean's ERRC grid had been addressed in his strategy for the Nano car?
4. What is a Blue Ocean Strategy? Explain the difficulties in pursuing such a strategy.
5. Describe in detail why the execution of the introduction of the Tata Nano car in India encountered several challenges and ultimately failed?
6. Briefly describe the VRIO framework and when it is used.
7. Compare and contrast the PESTEL Analysis with Porter's Five Forces model. How do you use either one and what kind of information can they provide.
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